Topo Designs | The New Outdoor™

Working with Jedd and Rick at Topo Designs to create a brand identity and illustrations for their new initiative, The New Outdoor™, was SUCH a blast! With some guidance about the aesthetic that they were going for and some solid strategizing, I was able to create a dynamic, engaging brand identity that communicates clearly to their customer base: this is a brand that focuses on diversity and inclusivity in the outdoors.

Check out the brand in action here!